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Commenting on the results of the Company, Dmitry Grishin, Chairman of the Board, and Boris Dobrodeev, CEO (Russia) of Mail.
Performance highlights* Three months ended 30 September 2017 - Q3 2017 Group aggregate segment revenue grew 39.1% Y-o-Y to RUR 13,577 million.- VK launched Direct Games, a platform for HTML-5 games, which can be launched directly from within VK mobile apps.- OK Live for Android was updated with the Full HD live streaming feature.In Q3 2017 on a pro forma basis our MMO games revenue grew 82.8% Y-o-Y to RUR 4,392m.International revenues also continued to grow and in Q3 accounted for 56% of total MMO revenues.- 9m 2017 Group aggregate net profit grew 12.0% Y-o-Y to RUR 9,730 million.
Net cash position as of 30 September 2017 was RUR 9,718 million.Despite this, advertising revenues in Q3 grew 32.5% Y-o-Y to RUR 5,821m.As in previous periods, the fastest growing advertising revenues remained in-feed promo posts across the social networks including video.Advertising revenue growth remained strong in Q3, with the trends in both budget allocation and pricing that we have seen over the last years continuing.As in H1 we continue to boost our new mobile products, thus limiting the inventory available for sale.As previously commented we expect the ad load and pricing to continue to grow.